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Monday, February 4, 2008

Kenneth Cole - Sikh model


"We all Walk in Different Shoes"
A few days ago, Kenneth Cole unveiled one of his new ads on a wall of Rockefeller Center in New York City. The model is, surprisingly, a sardar.
The campaign features Sandeep (aka: Sonny) Caberwal as a Sikh and in the below video he explains about being a Sikh and standing out.

Sonny Caberwal grew up in a small town in North Carolina.
He’s a practicing Sikh and an entrepreneur.
Still in his 20s, Sonny is the joint owner of Tavlon Tea Bar in New York City – a lounge that sells gourmet loose-leaf tea and tea accessories.
He graduated Duke University in 2001 and went on to graduate from Georgetown University Law Center in 2004.
He currently resides in New York.

You can see full video with Sonny at: http://www.kennethcole.com/thinkers/bio6.asp

2 comments:

Sandhu Singh Navjeet said...

nice one.....i'm also collecting such people at http://whoaresikh.blogspot.com

one thing personally for you, I would love to post something regarding you, if you could spare sometime I would like to chat with you ....hope you get my feelings.

Jagpreet Singh said...

Great Stuff...!

Its always a PRIDE to see a Turban RISE..!!

Jagpreet Singh
www.sikhmodel.blogspot.com